What is VCM?

In the heart of the jungle, every leaf, every drop of dew, carries the sap of life itself. The VCM ritual captures this essence in three potent steps. Vitalise your scalp with the energy of the earth, awakening the dormant power within each strand of hair. Cleanse with the purity of mountain springs, washing away the gunk that dulls your natural glow. Moisturise with the richness of the Jungle, enveloping your hair in a veil of hydration that lasts. 

Introducing VCM: The Revitalising Hair Care Routine by JungleBerry

VCM stands for Vitalise, Cleanse and Moisturise – a three-step routine that addresses the core needs of your hair, ensuring that your hair remains healthy, nourished and radiant. 

1. Vitalise – This step invigorates your scalp, promoting healthy blood circulation and stimulating hair follicles. It’s the good old weekly champi our Grandmothers swore by to nourish the hair roots.
2. Cleanse – This step helps you wave goodbye to dirt and grime without stripping your hair of its natural oils, and lastly
3. Moisturise – This acts as the icing on the cake to ensure that your hair is deeply nourished, leaving it soft, shiny and resilient.

In the world of hair care, simplicity and effectiveness are often seen as mutually exclusive. Hair care routines can often be time-consuming and complex, requiring multiple products and steps. At JungleBerry, we’ve distilled the wisdom of ancient Ayurveda into this three-step regimen designed to slip effortlessly into your life.

Our VCM routine—Vitalise, Cleanse, Moisturise—is perfect for busy bees or anyone who just wants fabulous hair without turning their bathroom into a science lab.

A “HOW-TO” FOR VCM

Achieving lush, healthy hair is surprisingly easy with JungleBerry’s VCM routine. Here’s a simple guide to help you incorporate these three essential steps—Vitalise, Cleanse and Moisturise—into your hair care regimen.

Step 1: Vitalise

Start with the Aksa & Holy Basil Hair Vitalising Serum

How to Apply: Take a small amount of the serum in your palm. Gently massage it into your scalp using your fingertips, ensuring even coverage. Leave it in for a few hours.

Why It’s Important: This step invigorates your scalp, promoting healthy blood circulation and stimulating hair follicles. The blend of 16 Ayurvedic herbs, including Bhringraj and Sacred Basil, rejuvenates the scalp and strengthens the roots.

Step 2: Cleanse

Choose Your Cleanser:

• Hibiscus & Soap Berry Hair Cleanser (Hibiscus Halo): Ideal for volumizing and controlling hair fall

OR

• Cedarwood & Tangerine Hair Cleanser (Cedarwood Cuddle): Perfect for hydrating dry hair, adding shine and repairing damage

How to Apply:

• Wet your hair thoroughly.

• Take a generous amount of the cleanser and work it into a rich lather.

• Massage your scalp and hair gently, ensuring you cleanse from root to tip.

• Rinse thoroughly with lukewarm water.
  
  

Why It’s Important: Cleansing with our gentle herbal shampoos removes impurities without stripping your hair of its natural oils. The carefully chosen Ayurvedic ingredients, such as Reetha and Cedarwood Oil, detoxify the scalp and promote healthy, shiny hair.

Step 3: Moisturise

Choose Your Hair Masque:

• Hibiscus & Soap Berry Hair Masque (Hibiscus Halo): Deeply moisturises and repairs brittle, damaged hair

OR

• Cedarwood & Tangerine Hair Masque (Cedarwood Cuddle): Hydrates frizzy hair, soothes the scalp, and restores natural oils

How to Apply:

• After cleansing, take a generous amount of the masque.

• Apply it evenly to damp hair, focusing on the mid-lengths and ends.

• Leave it on for 10-15 minutes to allow the masque to penetrate deeply.

• Rinse thoroughly with cool water.

Why It’s Important: Moisturising ensures that your hair is deeply nourished, leaving it soft, shiny, and resilient. The hair masque acts as an intensive treatment, infusing your hair with essential nutrients to maintain its natural beauty.

The Winning Trifecta

In just three simple steps, you can transform your hair care routine with JungleBerry’s VCM method. It’s a quick, effective and luxurious way to ensure that your hair is always at its best, whether you’re at home or on the go. Embrace the natural, elegantly wild essence of JungleBerry and let your hair radiate health and vitality. 

Why You’ll Love It

Quick and Easy: Unlike multi-step routines, VCM is super easy to follow even on the busiest days and gives you effective results without requiring a master’s degree in cosmetology.  

Triple boost for the locks: In three simple steps using products carefully crafted with potent Ayurvedic ingredients, it delivers a triple effect that revitalises your hair from root to tip.

Versatile: Suitable for all hair types, the VCM routine adapts to your needs, whether you’re dealing with dryness, frizz or simply a dull mane.

Intensive Care: Each step of the VCM routine is designed to deliver targeted benefits, ensuring that your hair receives the care it deserves.

Going back to our roots: Literally! Our products are inspired by India’s beautiful Himalayan woodlands, where nature reigns supreme. This nourishing ritual reconnects you with the natural rhythms of the jungle, bringing forth the beauty and wisdom of Ayurveda into your daily life.

Travel-Friendly: Take it with you wherever you go—good hair days don’t take vacations! Whether you’re living out of a suitcase or love being a home bird, VCM fits right into your life.

Experience the strange alchemy of the Jungle with the revitalising VCM hair care regime.

Pushing past the trappings of being a self-care brand, JungleBerry is a philosophy rooted in the natural world. Our products are crafted with the finest natural ingredients, reflecting the harmony and rhythm of the wilderness. We believe in the power of nature to transform, and the VCM regimen is a testament to this belief. With VCM, JungleBerry is bringing the wild elegance of nature right to your shower. So, step into the world of JungleBerry, where the wilderness whispers ancient secrets and nature holds the key to alchemy. Here, amidst the echoes of the Himalayan woodlands, we’ve unearthed a hair care ritual that’s as mystical as it is powerful—VCM: Vitalise, Cleanse, Moisturise. JungleBerry celebrates the untamed beauty within, allowing you to connect with your natural roots and radiate authenticity. So, embrace the magic and let your hair be a testament to the wild, elegant spirit of the forest.

The Mystical Power of Three

Why three steps, you ask? In the ancient philosophies that guide us, the number three holds a special significance. It represents balance, harmony and the complete cycle of life. The VCM ritual is designed to bring your tresses into perfect rhythm with the natural world, empowering your hair with the strength and resilience it needs to thrive.

In the ancient world, a triumvirate represented a powerful alliance—three individuals with a singular goal. JungleBerry’s VCM routine embodies this concept, where Vitalise, Cleanse and Moisturise come together as a winning trio to transform your hair. Each step is a force on its own but, together, they create an unbeatable alliance, delivering the strength, shine and health your hair craves. With VCM, you’re not just following a routine; you’re embracing a triumvirate that leads your hair to victory every day.

A panacea for everyone who is tired of those multi-step hair regimens that promise the moon and stars but leave us tangled in our own hairbrush. So, what are you waiting for? Dive into the VCM routine and let your hair shine like a dream. Coz it’s literally like putting diamonds on your hair!